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How To Create An Acupuncture Site That Can Ton You With New Patients

Most of us know there is more to a successful acupuncture practice than its appearance. But is it an essential part of the problem? You bet.

Take a look at-the following 3 health-related internet sites (their pictures, not content) and tell me which you would prefer to do business with:

http://www.venturaholistic.com

http://www.asfamilyacupuncture.com

http://www.acunut.com

Now, Im maybe not likely to say something bad about these sites, but look at...

Is picture everything?? No.

Most of us know there's more to a successful acupuncture practice than its appearance. But is it a crucial piece of the problem? Without a doubt.

Have a look at-the following 3 health-related websites (their pictures, maybe not content) and tell me which one you'd choose to work with:

http://www.venturaholistic.com

http://www.asfamilyacupuncture.com

http://www.acunut.com

Now, Im not going to say anything negative about these sites, but look at site number 1. Identify new info on this affiliated paper - Click this web site: http://www.2dawgnite.com. Nice, clean pictures that express a sense of:

Professionalism

Confidence

Heat

Solace

The look and feel of the website leaves a psychological resonance with the person. It is reassuring and comforting. It does not seem like the site was hacked together by an amateur. Top quality is reflected throughout.

That is what you would like.

If your site (and all of your promotional materials for example) is such a thing less than this, keep improving your image before best quality is shown.

I also recommend adding a picture of your self close to the website of your site. Not only any old picture.. This has to be you looking superhuman: Confident, warm, thoughtful, clever, compassionate.. All of the attitudes that people look for in a health practitioner.

Check out this website for a good example of a great headshot:

http://www.graysonacupuncture.com

Now, I dont know this acupuncturist, but she appears like some body I would trust. I look at that image and think, Wow, I bet she is successful; I bet she could help me!

Does your head-shot express the exact same experience for your potential patients?

Dont under-estimate the significance of these little details. Picture isnt everything; however it IS what creates that all powerful first impression that makes someone want to place their health in both hands.

The overall site success formula is:

Benefit-oriented information + Good quality feel and look = Very successful website which should provide a flood to you of new individuals!

Now, utilize the same approach for all of one's marketing materials. Cause them to become all top notch. Your promotional materials seem cheap and consider it: If somebody is paying $60-200 for the service, this has a tendency to perhaps not sit well together with your target audience. Make your workplace look beautiful as well. Everything that reflects in your practice, make it look good.

This simple bit of advice can go a long way towards building your dream training..
Topic revision: r1 - 2014-05-03 - EryN63s
 
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